Hi, I’m Jackie πŸ‘‹,

a strategist, storyteller, and builder who helps brands connect across every touchpoint.

About Me

With over a decade of experience, I bring equal parts creativity and clarity to every brief. I’ve led social campaigns, built websites, launched brands, and activated IRL moments β€” always with a strategic thread that ties it all together.

I’m as comfortable in a brainstorm as I am mapping a customer journey or directing a web build. I thrive at the intersection of big-picture thinking and hands-on execution β€” blending cultural insight with performance-driven ideas to help brands move faster, smarter, and more meaningfully.

Whether you’re looking to clarify your brand, scale your content, or create standout digital and real-world experiences, I’m here to help you connect the dots β€” and drive results that matter.

What I do

Brand Clarity

Positioning, Messaging, Identity Systems

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Content & Social Strategy

Storytelling, Editorial Planning, Channel Ecosystems

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Digital Experiences

Website Strategy & Builds, UX Thinking, Owned Media

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IRL & Experiential

Events, Campaign Activations, Brand Moments

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Fractional Strategy & Leadership

Cross-functional team support, process development, narrative building

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